Ronald McDonald - the Mascot kuti kambani McDonald raMwari

Ndiani Ronald McDonald? chigure uyu ndiani Mascot zvenyika akakurumbira kambani McDonald vake. Maererano nokutsvakurudza kuitwa muna 2001, bhuku «Fast Food Nation» vanyori, Ronald McDonald (mufananidzo ona pazasi) chiri kucherechedzwa chaizvo. Kuti mhando chigure akaudza makumi mapfumbamwe namatanhatu muzana yevana chikoro American. Pasina mubvunzo, izvi zvinobvumira zvinobatsira Ronald McDonald akava chiratidzo chinozivikanwa chigadzirwa zvikuru kucherechedzwa. Maererano kukurumbire iye wechipiri chete kuna Santa Claus.

Ari kushambadza uye terevhizheni zvokushambadza Ronald McDonald anogara neshamwari dzake dzakawanda munyika tarenda nyika, unonzi "Makdonaldlend".

Nyaya

Pakutanga, mufananidzo chigure akasikwa Willard Scott. Panguva iyi, mutambi starred mu Washington parimwe migero. Kubva 1959 kusvika 1962 airidza basa Bozo ari chigure. Pashure paizvozvo W. Scott akaonekwa matatu akaparadzana paterevhizheni zvokushambadza. Mavari, akaita sezvakanga chigure Ronald McDonald.

Gare gare, Willard Scott akatamira kune NBC-TV mugero somunhu meteorologist. Zvisinei, iye akati yakakurumbira chigure rakatangwa naye.

Nyaya Mascot pamusoro shanduro kambani

Nyika-akakurumbira richikurukura "McDonald kuti", anodaro W. Scott aiva munyori chete hunhu kuti pari muduku kukurumbira imwe chete Santa Claus.

Muna 1965, vanonzi webasa kuti Clowns vakava EY Dzhey. mazwi ayo bhuku vaibudirira rwakafara. Akaripirawo itsva vanhu, nokusika maonero, vakadzidziswa vatambi uye akarongeka vakawanda mienzaniso. Kutaura zvazviri, ndiye kuonga Hey Jay Ronald McDonald akazviratidza pamberi vateereri kuti makore makumi matatu namashanu. Munguva iyi, boka vakaripira akawandisa Clowns nokuda Implementation ose promotional mabasa.

Muna 1966, nouketani maresitorendi, "McDonald kuti" mwoyo sekasi muiti. Vakava Maykl Polyakovs. Munguva sekasi, airidza chigure Coco. Artist ichi akaita rakakura chokuti Ronald McDonald ukauyiswa mufananidzo itsva. Zvaiva kuti murume akasikwa aizivikanwa anenge ose masikirwo uye inoita. Uyezve, Michael airidza aitungamirira basa chigure ari okushambadza sere kuratidzwa paterevhizheni rokutanga.

vatambi

kambani "McDonald kuti" anoshandisa vashandi vayo kuti mashomanana zana vatambi zvinobatanidzwa. Vose kutamba basa Ronald McDonald pa zviitiko yakasimba, uyewo kwayo huripo mumaresitorendi. Zvisinei, zvinofungidzirwa kuti panguva senyika R. MacDonald hunomiririrwa mutambi mumwe chete.

Saka, kubva 1963 kusvika 1965. zvakanga Willard Scott. Kubva 1966 kusvika 1968. Kambani yakamborwa Bev Bergeron. Dzhordzh Vurhis starred chigure kubva 1968 kusvika 1970., uye kubvira muna 1970 kusvika 1975. kukapiwa Bob Brandon. Mapfumbamwe akatevera Ronald McDonald airidza King Mudi. Kubva 1984 kusvika 1991. Iye akapfuura kuti Baton Skyrim Fridellu. Kusvikira muna 1995, boka raiva chikuru chigure Jack dupka, akanga yakatsiviwa Dzho Maggard, uyo airidza basa kusvikira 2007. Pashure paizvozvo, uye kusvikira zvino chekambani chikuru mutambi - Brad Lennon.

vanozivikanwa

Ronald McDonald koshitomu, uyewo zvakasiyana siyana mazita ndiwo pfuma wekambani "McDonald kuti." unhu zvose izvi zviri pamutemo sezvo wezvokutengeserana mavanga kuti McDonald vake. vashandi vanokwanisa vanodzidziswa vatambi saizvozvo akakurumbira chigure mufananidzo. mutambo uyu pamwe dzakafanana zvokupfeka unokubvumira kusika fungidziro imwe chete hunhu.

Zvinofadza

Muna 2010, sangano Corporate Kuzvidavirira International rave akaita chikumbiro, kambani "McDonald kuti" kutumira Ronald McDonald kusiya. Chinangwa ichi chaiva nokukurumidza kupararira pakati pavana vakafutisa. Zvisinei, CEO akati kuti zvirongwa zvakadai, "McDonald kuti" haasi.

Muna 2011, Ace Metrix vakati ineffectiveness ezvokushambadzira ane mukurumbira chigure. Zvisinei, Ronald achiri anoramba kuoneka mune terevhizheni zvokushambadza.

Uyewo 2011 akayeuchidza zvakare pamusoro pachavo Company Corporate Kuzvidavirira International. Mumapepanhau vakawanda izvozvo raparurwa nezvokukosha kutarisirwa Ronald. Uyezve, mashoko akaonekwa dzimwe Websites. Zvisinei, Jim Skinner uye nguva ino vakarwira Mascot wekambani. Akati kuti Ronald McDonald ndiye mumiririri zvakanaka, uye muve basa sarudzo vose vanofanira.

mukurumbira chigure kwaziso muThailand iri zvinoberekwa Thai tsika. Muchiitiko chino, mumwe, iye runonditsikirira maoko zvose. Thai hunhu mufananidzo "McDonald kuti" akasikwa muna 2002, zvakananga mubasa vakagamuchirwa vemo franchisor McThai. Gare gare, mutambi uyu akazviratidza muna India uyewo dzimwe nyika, apo kwakadaro chiratidzo rinoshandiswa senzira kwaziso.

MuJapan, Ronald rimwe zita. Munyika ino, iwo anonzi Donald. kuchinja uku kwakaitika nokuda asipo ari arufabheti tsamba Japanese "p."

mutsa

Sezvo 1984 kambani "McDonald kuti" rinopa rubatsiro nevana vane urema. International Fund hwakagadzwa pasi zita "Ronald McDonald House". To musi, pachirehwa makumi mana navasere kunyika.

Pane mari Ronald McDonald uye Russia. In nyika yedu, zvakatanga Mumakore ari anoyamura nheyo kuvhiyiwa muna 1995. yamutsa madhora mazana mana namakumi maviri mamiriyoni. Mari yose yave dzinounzwa kuti urongwa evanhu, mupfungwa uye zvokurapa rutsigiro vana vanorwara.

MuRussia, kuti Ronald McDonald Foundation kunobatsira vana mudzimba uye vana vanorwara. Vagari Little kugamuchira kubva unofara chigure rutsigiro uye mufaro wavo akaoma muupenyu ezvinhu.