In Internet yokutengesa kutendeuka - chii ichi?

"Conversion" - iri pamwe shoko kupfuura waunofarira yanhasi internet telemarketers. Kana totaura makambani pachikuva kana itsva yokutengesa chigadzirwa, kamwe anzwa mubvunzo: "Chii kutendeuka rako?". Ngatitarisei chii chaizvoizvo pfungwa iyi.

Nokuti kutanga - imwe tsananguro. Vakawanda nesayenzi pfungwa yokutendeutsa - ichi kushandura chinhu kutendeuka. Izwi iri zvinowanzoshandiswa kemisitiri, wefizikisi, dzezvoupfumi uye mishonga.

Uye paIndaneti yokutengesa kutendeuka - ndiyo nhamba Vashanyi akaita zvimwe Vanosarudzwa chiito panzvimbo, kuti uwandu vashanyi iri riwedzere. Vanosarudzwa zviito anogona kuisa zvikuru dzakasiyana: kubva nyore kunyoresa panguva nzvimbo kutenga akapa chigadzirwa. kutendeuka zvazvingava zvinoreva sei vashanyi vakagadzirira pamwe kubata kunoita iyi upfumi.

Kuti tizive padanho kutendeuka, zvakafanira kuverenga chikamu uwandu vashanyi Vashanyi vanenge vapedza a. Somuenzaniso, kana masikati vari kushambadza panzvimbo wakaburukira vanhu 100, uye akaita kutenga 3 vanhu, muchiitiko ichi, kutendeuka mwero achava 3%. Ongorora seizvi kunogonawo kuva muNaziri zvinoriumba: kunaka motokari, kutendeuka nomumwe mapeji zvekuvaka, kunaka pakushambadzira.

Saka, kutendeuka - chinhu chikuru kuti Pakusarudza kunyatsoshanda yacho Resource chokushandisa. Achibatsirwa nyore Masvomhu, unogona kuona kana nzvimbo asangana zvinodiwa akainangisa, pane pamapeji aro vashanyi zvavanoda.

Inosimudzira kutendeuka hunotsamira kwokunze uye dzakawanda zvinhu pamusoro.

Dzomunyika zvinhu zvinosanganisira zvinotevera:

1) The womukati kugutsikana uye anodzidzisa nzvimbo.

nyore sei vashanyi vanogona kuwana ruzivo zvavanoda panzvimbo, kana ruzivo iri attractively azviveza?

2) Motivation vashanyi.

Pachena kana akazivisa zvikomborero pakuunganidza pfuma panzvimbo?

3) Culture yokukurukurirana.

nokukurumidza uye zvakanaka sei anoshumira mirairo kugamuchirwa centre yakanyorerwa vashanyi?

4) isingachinji pezvakaitwa zvebhizimisi.

Ko zvose vakafunga panze uye makasimbiswa Zano kurongeka-kutambira zvinhu?

Kana munyika zvinhu zvose zvakanaka, zvino kuwedzera kutendeuka kunobva kwokunze zvinoriumba. Pashure pezvose, vangangozova vatengi kuwana chairo chinogona, chete Wakadzidza nezvazvo chero kunobva mashoko: kutsvaka injini kana zvokushambadzira. Zvakakodzera vaongorore Kuwanikwa zvekuvaka maererano parameters akawanda:

1) Vanhu vangani vane mukana kuona AD uye kuenda nzvimbo? It zvinoenderana unhu uye misangano kushambadza papuratifomu, izvo hunenge vaGiriyedhi.

2) Sei vanhu vakawanda pakupedzisira tinya link ku yakarurama Website? Zvinoenderana zvachose yakwidzwa uye kwokunze pamasikiro vaGiriyedhi pachayo.

3) Sei vashanyi vakanga vakaenda nzvimbo dzakawanda, imi muri anonyatsovafarira kutenga chigadzirwa kana basa. A kusarudza basa iri kuridzwa pano chienderane kushambadza zvinodiwa zviri akainangisa. Pashure pezvose, mukanyanyisa zvinonyatsorehwa motokari hakuna kuoma Zvaringana kuisa AD wako papeji kutsvaga mari yokutanga. Asi uwandu nenhumbi vakatengesa chisingazobudiswi kukanganiswa, kana ruzhinji vashanyi vanobva nzvimbo yokutanga masekonzi mashoma.

Maererano nyanzvi Kutara, mune runet avhareji kutendeuka kubva muzana vari kuwanda 0.3% kusvika 3%. The chikuru nzira kuwedzera motokari (nzvimbo motokari) - iri kushandiswa vanoshingaira yepamusoro mureza uye Vanakangana kushambadza, achiisa chechinyorwa shambadzo basa iri zvekuvaka Optimization kuti kutsvaka injini uye kuwedzera kuyevedza uye anodzidzisa nzvimbo. After atendeuka - iri, nenzira yokufananidzira, mumwe litmus muedzo kubudirira kukurudzira Indaneti-chirongwa.