Kuziva kasitoma inoda - basa Marketing

Basa chikuru yokutengesa - ndiko kuziva mutengi zvinodiwa. Kana vakasarudzwa isiri nzira uye kushambadza chirongwa zvakarurama akaratidza nevatengi zvido, kambani kunotarisirwa Nokurasikirwa, uye zvakaipisisa nyaya, kusauka.

Zvinodiwa inogona rakakamurwa zvarwo uye munhu. Munhu anogona kushaiwa zvokudya, kunyanya zvinhu. A mukuru - maererano dzokugara, musha kunyaradzwa kufarira basa, mamiriro ezvemari.

Product kugadzirwa nenzira ipi kambani anokanda kusangana zvido uye zvinodiwa nevanhu. Tinogona kutaura kuti chigadzirwa chakagadzirirwa kuti vatengi vafare. Funga kuti kuziva zvinodiwa kuti vatengi vari kukurukura hwepedyo maneja, kumiririra boka.

nyanzvi iyi inofanira kugara akarurama, tsika uye achinyemwerera. Zvinokurudzirwa, kana pakutanga kukurukura mutengesi akati munhu compliments shoma, kana kuita kukurukurirana vakawanda nyaya dzakadai ekunze. Kwakadaro yokunyika (non-bhizimisi) kutanga nhaurirano achasika zvinokosha mhepo, zvichiita katsamba ushamwari. Kukurukurirana rwakazara anogadzira "ivhu", chete nounyanzvi vaite kuziva mutengi zvinodiwa.

MuEurope, vakasununguka nhaurirano pakati vatengi uye tsvimbo - munhu achiita chinhu. Tine manyorero pakukurukurirana ndiyo chete chikamu tsika dzebhizimisi yokukurukurirana. Zvinosuruvarisa pane vatengi vari kubatwa kushora nokuda kwebasa vashandi. Mukurwisana ezvinhu, maneja basa - kushandura nhaurirano nenzira yakanaka.

Kuti zvakanaka kuita kuziva mutengi zvinodiwa, mibvunzo Worth Asking muAtlantic, kureva, avo vari "hapana" haigoni akapindura, kana "hongu". Hatigoni kutaura kuti yeGmail.END_STRONG achakwanisa kuramba. Rangarirai, shoko "hapana" nguva dzose ane inokanganisa vanhu subconscious. Kana mutengi haazivi zvaanoda, zvakakodzera kuedza kuti kutaura, kuti abvunze pamusoro kuchiva, zvaunofarira, manzwiro, munhu akapinda muchitoro. More mashoko kumuudza pamusoro chigadzirwa itsva, munenge zvakanakira vamwe zvigadzirwa. Zvakakosha kushandisa chero mupfungwa mazano kuti mutengi achinyemwerera, vaite nhaurirano kunovaka.

Murume akauya kuchitoro vasikwa sokuti zvinonzwisiswa kuti caters kumutariri wake, ruzivo uye vanokwanisa vari musangano yevatengi zvinodiwa. vanowatengesa avo vanoda kuti vagutsikane wekambani umo vanoshanda, kuumba ushamwari musingamhanyi-mhanyi kwehurukuro. chivimbo munhu chete anogona kufuridzirwa chivimbo uye kuita kuziva yakarurama vatengi zvinodiwa.

Mutengesi ane kunzwa shoko ose nemhosva uye kwete dzivaidza naye. Kana ruzha chacho kukurukurirana, zvinokosha kuziva achinyemwerera uye haisi ainyara kubvunza zvakare kamwe mutengi kana chinhu haana kunzwa.

, Ndiko kugadzirira vashandi nyore ndiani anobatana vatengi zvakafanira kuti abate pavhiki kudzidzisa purogiramu, zviri nani mumapoka makuru. Manager achitaura netsvimbo uye kurapa maneja ari unhu nenzira nezvisingabvumwi. Kushoropodza kunoita kuti Kushatiswa okunze ari chikwata.

Kuti uwane zvakadzama kuziva zvinodiwa vatengi vanofanira kuitisa tsvakurudzo kumusika.