How kuti mari iri "Amazon": danho nedanho gwaro

Vazhinji vanoda Entrepreneurs kuita bhizimisi paIndaneti okutengesa pamanyorerwo kushandisa inowanikwa dzakakurumbira paIndaneti zvitoro - zvakadai, chaizvoizvo, "Amazon". Mikana ipi izvi portal vanoshandisa? Chii chingava inobudirira okutengesa mazano "Amazon"?

General ruzivo nezve "Amazon"

Amazon.com The chirongwa mumwe classifieds retailers munyika. Rakavakwa American Entrepreneurs, asi zvino kuzivikanwa muchiso kuti "Amazon" munyika dzakawanda pasi pose. Zvakadini Unogona kuwana iri kutengeswa nenhumbi nokushandiswa kwenzvimbo - mubvunzo riri akarerwa zvose noruzivo uye vanoda Entrepreneurs. Pindura zvakajeka zvakaoma, asi vaiona kuchikuva ane uwandu zvakanakira kuti anogona kuita bhizimisi raibudirira.

The chikuru chepfungwa paIndaneti chitoro "Amazon" ndiko kuti kutengesa zvigadzirwa mairi anogona kuva munhu munhu. The paIndaneti portal pamusoro interfaces anoshandiswa se:

- mumwe showcase, chikuva kuti varindi ruzivo pamusoro zvigadzirwa, kupatsanura yavo muzvikamu zvakasiyana;

- chombo kutaurirana pakati vatengesi nevatengi;

- chishandiso kugadzira mari.

With functionality ichi, vanoshandisa Internet zvinozokuraramisa pamambure. Vanogona kana resell fuma, uye kushandisa avo vakaita navo. Pricing mitemo mutengesi ari "Amazon" Anonziwo rinorondedzerwa kuti pachavo: unogona "Dump" kana, nekusiyana, kuwedzera pane zvimwe zviitiko, mutengo chinhu.

Saka, kuti kuwana iri "Amazon" rokutengesa sezvinobvira, uchishandisa dzakasiyana-siyana nzira. Zvadaro, basa pacharo anowana duku basa kubva anobata pakati vanotengesa uye vatengi. Uyezve, zvinhu zvakawanda dzinotengeswa zvakananga kubva "Amazon" sezvo yakazvimirira bato dzaishandiswa ukama.

Kazhinji, vatengesi nevatengi amazon.com tindopinda kwema nokuva zvose inoti. Asi mune zvimwe zviitiko kambani "Amazon" mitemo akasuma rairambidzwa riparadzirwe zvimwe Mapato nhumbi. Naizvozvo, ichifunga kuti zvinokwanisika kuwana iri "Amazon" (inofambiswa kubva vanoshandisa portal, dzaitaurwa Category pfuma, anogona kusimbisa ichi), zvinokosha kuziva pachine kana kurambidzwa zvakadaro nhumbi idzodzo, ndiko kuti zvakauya repaIndaneti nzvimbo vaiona.

zvino isu kudzidza nzira iyo yaishandiswa paIndaneti chitoro chiri mubvunzo, vaitwe naro kuti zvakaoma pamusoro rokutengesa.

Functional "Amazon": kunyoresa

Chinhu chokutanga munhu anofunga sei kuti mari iri "Amazon", iwe unofanira danda kusvika portal. Kuti aite izvi, kuenda paIndaneti chitoro Website, uye ipapo kusarudza Your Mutengesi Account Ipfungwa (chirwere kuti aishandisa yepakutanga Chirungu shanduro portal).

Danho rinotevera - tsanangurai Vendor Data. Unofanira kusarudza tsanangudzo Start Nokutengesa ( "kutanga kutengesa"), pashure - pfungwa Sellers wega ( «mutengesi somunhu oga munhu" - zvakare, tinobvumirana kuti rokutengesa sangano nomumwe munhu). Zvinogona kucherechedzwa kuti mumwe zvakanakira munhu zvokutengeserana mu "Amazon" ndiko kushaya makomisheni akawanda kwema, apo pamutemo masangano akawanda zviitiko kubhadhara siyana yechikoro ezvinhu kunodiwa. Saka, mune kufunga nzira sei kuita "Amazon" kubva muvare, zvinobatsira anokwezvera kushandiswa zvakakodzera nuance pechikuva mune mubvunzo.

Kana mutengesi akasarudza zvakanaka pacharo mamiriro ubatanidzwe wezvokutengeserana ukama, zvakakodzera kupinda inokosha mashoko nezvako, uyewo kutaridzwa umboo pamusoro muripo nhumbi, zvaakanga anoda kushandisa (zvikurukuru, kuti dzosera vatengi vari nyaya akapa Internet mitemo chitoro).

Kupedza vanyorwa mutengesi munofanira kutora kudanwa anotora pafoni yako; unofanira kutaipa iri nhamba, kumirira kudaidzwa kuteerera 4-digit code, iyo zvino zvinogona raanotaura runoenzanirana nzvimbo fomu. Pashure kunyoresa zvakakwana, unogona kutanga kuwana. "Amazon" chinopa kuti chinangwa ichi ane zvakakwana hwomutambarakede uye dzichipfekeka interfaces - funga peculiarities avo kushandiswa.

Functional "Amazon": sei kutanga kutengesa zvigadzirwa?

Kutanga nokutongesa, unofanira kupinda vakanyoresa paIndaneti chitoro nhoroondo. Mushure - sarudza muchikwata unoenderana chigadzirwa kuti zvinofanirwa kutengesa. Zvinangwa izvi, unogona kushandisa kutsvaka kuMudzidzisi zvepamusoro vachishandisa mazvi. Kana munhu anofunga sei kuti mari nokutengesa mabhuku, "Amazon", zvine musoro kuti kuwana chigadzirwa pamusoro muchikwata zvakananga nokuda ISBN, apo, Chokwadi, vanhu havasi kuenda kutengesa mabhuku avo, izvo, chokwadi, zvinogona kuitwa uchishandisa nhau inowanikwa paIndaneti chitoro.

Kamwe akatara Zvakanyanya Kunaka Panguva Yepamuviri unoti, tinya bhatani Chamboko yenyu pano ( «kutengesa kwako chigadzirwa"). Zvino unofanira kutaridzwa chikuru zvechadenga chigadzirwa, tsanangura ayo ezvinhu, chitarisiko. Zvinobatsira kufungisisa mashoko pamusoro Kuwanikwa kavha, mirayiridzo, uye nenhumbi siyana. Zvadaro unogona kuisa mari nenhumbi. Her, sezvataona apa, munhu rinorondedzera pachavo.

Zvine musoro, Chokwadi, omerera mutengo zvakafanana misoro. Pane nzira dzakawanda sei kuti mari iri "Amazon" Akaroromesawo kutengesa kukosha nhumbi kana nekusiyana, ayo hwakakwana kuwedzeredza. Kusarudza imwe nzira zvinoenderana zvinhu zvakawanda: chigadzirwa chikamu, okutengesa musika, daro pakati mutengesi uye mutengi, chigadzirwa utsanzi, kudiwa chigadzirwa neimwe kumusika. Kana mutengesi aronga kuti optimum mutengo, unofanira kutaridzwa zvakakodzera chimiro nokuwanda vakatenga nhumbi.

Chimwe chinokosha - kusarudza nzira makurukuriro zvibereko mune dzimwe nharaunda. Kana kana munhu kutanga mumabhizimisi, "Amazon", zvino musoro kushomeka mundima mamiriro, uyewo pedyo naye uye zvichida kushandisa yakafanana chokufambisa uye logistics kwezvivako. Zivo sei kushandisa izvi kana zvimwe dzokuwana chokuendesa nhumbi, mutengesi achakwanisa, pakutanga kwezvose, ngaaverenge simba wokutengesa. Kuziva kuti nokukurumidza kana kuti chigadzirwa achaiswa mutengi, zvinokwanisika kuti kuronga zvimwe okutengesa.

Anobudirira mhinduro yacho dambudziko "sei kuti mari iri" Amazon "pasina pakapfava yotunga entrepreneur" hunoenderana zvakafanana nokugona wayo kuronga okutengesa. Kamwe anozivikanwa okuti wezvokutengeserana takatsunga ne mutengesi, zvinokwanisika kuzosimbisa nomination vezvinhu pamusoro rakapotsa showcase. Akatevera basa entrepreneur - kutora Zvinorayirwa vatengi uye Clearance nhumbi pakusununguka. Funga nzira iyo anogona kugadziriswa.

Functional "Amazon": chigadzirwa magadzirirwo mutengesi

Kuti aone kana mirairo hwakaratidza zvinhu, mutengesi anofanira kusaina kuti nhoroondo yako, uye ipapo wasarudza Manage Orders Your Ipfungwa ( "pachake Order Management"). Kana mirairo dziripo, zvakakodzera kuronga pasuru. Kuti aite izvi, unofanira kupinda umambo Order Detail ( «zvikamu zvirevo"), izvo zvinoratidza kuti kutumira nzira. Pashure aifanira vanopirinda muchipo jira chine chigadzirwa mashoko, uyewo mutengi. Inofanira vasiyana chigadzirwa kavha.

Unogona kutumira nhumbi nenzira chinorondedzerwa muna murayiro muchimiro - kazhinji kuburikidza nehurumende mabha- basa. Kana pasuru yakwidzwa, zvinokosha kusimbisa izvi okutengesa utariri Panel pamusoro "Amazon» (Zadzisai ainge atumirwa nezvechisarudzo). Kamwe mabhuku acho akatsinhira, mutengesi anogona kugamuchira mari nyaya yako.

Pane zvinhu zvinoverengeka nuances kuti unhu unoshambadzirana nhoroondo utariri interfaces "Amazon." Tichitarisa kugadzirisa dambudziko - sei kuti mari iri "Amazon", vanofanira kufungwa.

Manage nhoroondo Mutengesi: nuances

Huru mikana iripo mutengesi ari chitoro interfaces vaiona:

- kuratidzwa zvinhu kutengeswa (Current Inventory);

- anorayira ndandanda kuratidza (Orders);

- kuratidzwa akabhadhara mirairo (mari);

- pachedu mashoko Mutengesi (Mutengesi nhoroondo).

Kana mushandisi kunoda ruzivo pamusoro chaiwo kuitira, unogona kuvawana, kushandisa kutsvaka tambo. Kana nhumbi vakatengesa, asi zvinosimbisa ichi chinouya e-mail entrepreneur. Kushandisa siyana nhoroondo Kutarisira modules ari mutengesi, unogona kuona mashoko pamusoro rokushandisa Rating. Unogonawo kudzidza dzinovaka kubva vatengi.

Just sei zvinobudirira chichava zvebhizimisi "Amazon", sezvo zvichiita kuti vawane zvakawanda, zvinoenderana zviratidzo zvakakodzera. The yakakwirira ari kureva ari mutengesi, zvikuru ake zvakanaka mhinduro, zvikuru simba inogona woisa kutengeswa nhumbi dzavo.

The inopiwa Internet chitoro kutonga nyaya, sezvataona kumusoro, entrepreneur vanosungirwa kudzokera mari kune munhu anoda kubetserwa. Nokuti chinangwa ichi, mumwe yoga chimiro iri kusashanda inowanikwa - ape dzosera.

Chiizve vanofanira kuteerera munhu anobvunza mubvunzo - sei kuti mari iri "Amazon"? Reviews uye nyanzvi maonero pamusoro zviri kuitisa rokutengesa pamusoro akakodzera portal akasawana zhinji Category zviwanikwa, uye kana iwe uchidzidza navo, unogona kutsanangura zvinotevera mazita vanorumbidza chokuita nokushandiswa nzvimbo:

- mutengesi vanofanira kugara e-mail, kuti murayiro nokukurumidza sezvinobvira, kana zvichidikanwa;

- Kana kuisa zvinoitwa nenhumbi vanofanira kuteerera kunyange chiduku mashoko - izvi kuchawedzera chivimbo yevatengi;

- vanofanira kubhadhara zvakakwana mishumo kubva vatengi pamusoro siyana nyaya - zvakare, izvi zvinobatsira kuti kukura kuvimba, uyewo chitarisiko dzose vatengi.

Haufaniri kutanga kukurukura mutengi kuburikidza yechitatu-party chokushandisa: zvakafanira kushandisa chete dzose nhume "Amazon." Ndivo zvinhu kushandiswa mushambadzi nhoroondo kushuma paIndaneti chitoro. Nzira kushandisa interfaces izvi zvinokosha, asi hapana zvisinganyanyi chinokosha kugadzirisa dambudziko - sei kuti mari iri "Amazon" ndiko kushandiswa zvinobudirira okutengesa mazano.

Funga mienzaniso avo ndakarumbidzwa nyanzvi. Pakati vanhuwo nzira kuti simba rokutengesa mu "Amazon" - Kuzadziswa anozivikanwa vakapiswa pfuma.

Panzira dzinobudirira wezvokutengeserana: kutengesa vakapiswa zvinhu

Relevant chigadzirwa mhando ndiwo: zvemagetsi, zvipfeko, shangu, zvishongo uye chipo matengu. Chinonyanya kukosha nani kufunga kutengeswa nzira kukwanisa kukurumidza kuziva huru mutengo yokurera pane mamwe zvinhu. Achiziva kwavari, mutengesi achakwanisa kuona Zvakanyanya Kunaka Panguva Yepamuviri mutengo kuti vaitaura zvavo, kureva zvinobvira kuti mari ( "Amazon" mune iyi irege kuva chete chinogona apo vanhu vachange kuchinjanisa) nezveimwe mhando chigadzirwa, pfungwa.

Sale pamusoro vakapiswa zvinhu - nzira huru vaunze User motokari nezvenhoroondo zvavatengesi. Kunyange kana iwe kushandisa chero kubaya nzvimbo rapera, vatengi vacho asi shanyira peji entrepreneur uye zvichida kuziva wayo nevamwe zvipiriso, kuonana naye.

Wechipiri okutengesa nzira - Implementation a chigadzirwa shoma kuzivikanwa kana munhu chinoitwa mutengesi. Muzviitiko zvacho zvose, basa zvizivikanwe anotora Vatengesi. Kana anoziva duku-anozivikanwa zvigadzirwa, zvinogona kuva kucherechedzwa Dealer yavo. Under chechipiri zano, achakwanisa kuongorora okutengesa nzira zvachose - zvose pachiyero paumbwe kuwanda uye maitiro zvigadzirwa kutengeswa, uyewo mumaonero Pakusarudza kutengesa mitengo nhumbi nemhaka yavo mutengo uye musika kuitika.

Inoshanda zvokutengeserana nzira: kusimudzira warwo muchiso

Izvi zvokutengeserana nzira kungava akakodzera Entrepreneurs vari kufunga sei kuti mari iri "Amazon" pasina mari, sezvo kutenga asinganyanyi kuzivikanwa zvigadzirwa, sezvo vaipikisa kuti zvizivikanwe, zvingada yakawanda guta duku. Kana munhu anobereka nhumbi pachavo, mubvunzo mari uye vose vachateerera chose mu zvaaipomera.

In yechinangwa rokutengesa dzedu nzira zvine musoro, pamwe kusikwa nhoroondo iri "Amazon", kuva yoga nzvimbo, iyo zvichabudiswa pachena mashoko akadaro pamusoro kutengeswa zvinhu. Izvi zvekuvaka zvinofanira optimized maererano nzvimbo dzepamusoro pakutsvaka injini kuti queries muchimiro zita akakodzera zvigadzirwa. Zvinogoneka kuti zviri nzvimbo ino ichava zvokuita panyaya kuitwa zvisarudzo mutengi kutenga nhumbi.

Kuti mari iri "Amazon", unogona kushandisa maturusi mukwanisi avo iripo User inowanikwa ukataura paIndaneti chitoro. Ndivo nuances ari kushanda zvakafanana okutengesa mazano. Cherechedza kuti wakashanda kubudikidza mutengesi uye panguva imwe chete uye rave - zvichienderana izvo zvinhu chaizvo iye otengesa, umo pamisika, uye chii kupfuma.

Kune akawanda vanorumbidza nyanzvi, izvo zvinobatsira kushandisa chero okutengesa nzira. Vanogona kuva zvikuru efficacious toreva kugadzirisa dambudziko - ". Amazon" sei kuti mari iri Reviews nyanzvi maererano vanorumbidza izvi zvinogona kusimbisa kubudirira kwavo.

Imhandoi zano rakananga Unorevei? Chokutanga, nyanzvi dzinokurudzira Fungisisa unhu vanowanika tigutsikane pamusoro mapeji mutengesi.

zano nyanzvi rokutengesa mu "Amazon": paumbwe kugutsikana

Pasinei chokwadi kuti padandemutande peji interfaces kuti "Amazon" vari kwezvipimo, inodzidzisa anogona asi basa yokuvira dzinoverengeka kugutsikana Visualization parameters.

Saka, zvine musoro:

- Shandisa zvakajeka, vakaisawo pamatunhu-chisarudzo mifananidzo zvinhu akatengeswa pamusoro chena kumashure;

- kusika yakanakisisa inobvira anotsanangura mazita okuremekedza misoro;

- kuti aumbe tsananguro yakatodzama nhumbi, kusvikira kubvisa ruzivo zvinobvira kuti haina chokuita chigadzirwa pachayo zvakananga.

Content iri mutengesi papeji, unogona kugadzira application yakavakirwa mazvi siyana. Ndiko, sezvo vave, zvinogona tsunga empirically nokutsvaka kuti zvakafanana zvigadzirwa vachishandisa chaiwo mitsetse: kuziva zvikuru akakodzera zvabuda issuance inofanira kushandiswa kunyora zvikumbiro apo nhengo shoko - uye vachava kiyi.

Nyanzvi 'kurumbidza: vatengi bhonasi

Zvinoita kuti mari iri "Amazon", ichipa vatengi akasiyana-siyana zvaunofarira kuti dzisina chokuita Pricing itsika? Maererano nenyanzvi dzakawanda - zvachose. Runoenzanirana zvaunoda ndiwo:

- vakasununguka kana subsidized pakusununguka;

- aivabatsira kudzoka nzira - pamwe kunyange sunungukei mashoko, pane maererano nemirau chinyatsotsanangurwa mu mutemo wacho default paIndaneti chitoro;

- rinoita inofambiswa pamwe vatengi - kunyange pane vakawanda zvishoma nyaya.

All 3 zvokusarudza ungamutsa okutengesa kukura.

Nyanzvi 'kurumbidza: kuwedzera kwayo kuvapo pamisika

Zvinoita kuti mari iri "Amazon" (wongororo iyi chinoumba kunogona zvakawanda, asi zvisinei, anofanira kuteerera), vonyanya kutengeswa mumwe kana vashoma pamisika?

Zvinonzi vakatenda nenyanzvi dzakawanda, simba rinomutsa wokutengesa kuisa zvinhu pamusoro vakawanda misika iri kupfuura panyaya, kana mutengesi inoitisa mabasa mukati mumwe maviri. Huru nharo mukutsigira ichi kusvika - kuburikidza pokumuka pamisika itsva, zvakawedzera kudiwa nokuda zvakawanda achitenga basa vagari pamwe zvakasiyana zvavanosarudza.

Chaizvoizvo, nuance ichi munguva chero basa: zvikuru rapanzvimbo musika, zvikuru uwandu guru riri kwaswedera. Saka, kusimudzira chigadzirwa munyika dzakasiyana, uye achichinja tigutsikane pamusoro payo kusvika zvaunofarira yevatengi, Entrepreneurs, Chokwadi, vanofanira kuedza. Asiwo zvine musoro kuti teererai peculiarities kudiwa imwe chigadzirwa, kuziva zvinhu kuti kubvumira kuti kuona kana zvichibvira kuti ( "Amazon" - kushanda chokushandisa rokutengesa, asi kubudirira kushandisirwa anoona inodzidzisa) chairo chigadzirwa kana boka nhumbi vakatengesa yakavakirwa zvinhu kana kuti musika.