Unyanzvi hwekudzidzira hupfumi sehupfumi hwezvemari. Zviitiko zvekudzidzira maitiro

Mune nhepfenyuro yezvemari kune chinhu chakadai sekumanikidzika kwekambani. Saka iwe hauna kufunga nezvekuti nei vamwe vanhu vachikwanisa kupamba, iyo yekutanga vanogadzira kuvaka bhizinesi rakanaka kwazvo, uye vamwe vachaita kwemakore vachigumburwa munzvimbo imwe uye vanoramba vachienda kune imwe nzvimbo yekushungurudzwa? Zvinokwanisika here kuti vamwe vanoponesa basa, kushivirira uye kuzvikudza, asi vamwe havaiti? Pakati pezvimwe zvinhu, unoda unyanzvi hunokosha hwenhaka, iyo mumunda we economists inonzi "yebhizimisi mano." Nezve izvi uye taura.

Ndekupi kukwanisa kwebhizimisi kunobva kupi?

Bvunza mutevedzeri wega wega wekugara kwenyika yedu kuti ndiani waanoda kushanda naye. Vanhu vazhinji vangave vakapindura: mutungamiri. Masunivhesiti ari kunyanya kuputika nevadzidzi, vadzidzi muhutano "hutungamiri". Unofunga kuti zviri nyore kuva mutungamiri here? Gara muhofisi yako uye usarudze kuti pane mamwe mibvunzo. Uye kana iwe uri musoro webhizimisi rako pachako? Vaya vari kure nematambudziko aya uye vasina ruzivo rwebasa ravo pachavo, vanofunga kuti zvinhu zvose zviri nyore.

Kutaura zvazviri, vatungamiri havanyanyi kurara, ivo vari kukurumidza kutanga nekuda kwekunetseka mupfungwa uye kugadzirisa nyaya dzakaoma zvikuru. Musoro wavo wakavharwa chete nebhizimisi, havana nguva yekuzorora kana kuenda nemhuri pazororo. Vanhu vakakwanisa kuvaka chiremera chikuru kana kufunganya, vane simba guru uye kushingaira kusingagumi. Kutsungirira kwavo uye mano ekugadzirisa matanho makuru ekugadzirwa kwete kare kare, masayendisiti ari oga mune imwe nzvimbo yezvemari inoshandiswa uye akaitumidza "kushandiswa kwebhizimisi."

Ndekupi kunodzidziswa izvi?

Pasinei nekuti kune nhamba yakawanda yezvikoro, kudzidzisa, webinars pamusoro pekugadzirisa bhizinesi ravo pachavo, asi vakawanda vanokurumidza kuvhara uye vanobva mumusika nokusingaperi. Uye vamwe vasina dhipatimendi nemayunivhesiti vanovaka zvigadzirwa zvinobudirira zvemafekitari nemahofisi.

Unyanzvi hwekugadzirisa vagari vemo chipo chinokosha, ino tarenda, sekukwanisa kutora kana kunyora mimhanzi. Munhu akapiwa chipo chakadaro ane unyanzvi hwakawanda hwekuziva kuti hazvibviri kukudziridza kana kukura iwe pachako:

- simba guru;

Kutsungirira;

- kugadzikana mupfungwa;

- hutungamiri hunhu;

- kuisa pfungwa kune vanogona kutengesa nevashandi;

- kukwanisa kuunganidza boka uye kukurudzira vashandi;

- strategic view;

- kukwanisa kuongorora nekufanotaura;

Kuzvipira muzita rechirevo;

Nzvimbo yekufunga kwezvemari;

- kukwanisa kukurumidzira kuisa pfungwa uye kutora matambudziko.

Iri rondedzero harina kukwana, hazvisi zvechimwe chekuti mune nheyo iyo maitiro ekutengeserana anoonekwa semugove wezvemari, pamwe chete nemari uye nyika.

Zvinyorwa zvebhizimisi rakabudirira

Kuti tive nebhizimisi rinobudirira, zvakakosha kuti tive neunyanzvi pamwe nekugadzirisa zvigadziro zvezvemari. Pakazara, ivo vakagoverwa mashanu.

1. Nyika. Chero mbeu, musangano unobereka chimwe chinhu, inofanira kuva nezvinhu. Kusvika panguva ino, amai vedu vanotipa zvokudya. Zvose zvakasikwa nevanhu zvakatorwa kubva mumarumbo.
2. Musoro. Zvinonzwisisika, pasina kukwezva mari, hazvigoneki kuti chero bhizimisi richaitika.
3. Labor resources. Munyika yemazuva ano, inenge yose yebasa re mechanical inotenderera. Asi kumashure kwemichina nemichina ichiri munhu.
4. Entrepreneurial abilities.
5. Ruzivo runobatanidza zvinhu zvose uye izvo zvino zvinoita basa rinokosha.

Mabasa ekutengeserana

Wati wakambozvibvunza here kuti nei kubhizimisa mano kuchionekwa senhare? Iwe haugone kuzviita pasina iyo here?

Chimbofunga izvi. Tine mari, kune nyika iyo inokura mazambiringa, pane kunyange musangano wekugadzirwa kwewaini. Vashandi vanochera, vose vanogoverwa nemichina yakakosha, asi iyo inobatsira. Chinhu chakakoshesa chinobatanidzwa chiripo: munhu anokwanisa kutarisira zvinhu zvose, uyo achazobudisa hutsva hutsva, mazano mapeji, kuisa shamwari nevatengi, kutaurirana kunze kune dzimwe nyika, kuzivisa, nezvimwe zvakadaro.

Mumwe mutengesi ndeye munhu anounganidza zvinhu zvose. Anotora basa rekubudirira kwekuita, anova hurumende huru yehukama hwehupfumi. Izvi zvinoratidza basa rayo rokutanga.

Basa rechipiri rakabatana nehutsva uye kukwanisa kutora matambudziko. Munyika yanhasi, kubudirira kunogona kuwanikwa chete nevaya vanouya nemafungiro eunyanzvi hwebhizimisi risina matanho zvakadaro. Kune mizhinji mienzaniso. Pane imwe nguva Bill Gates haanawo kutenda mune kubudirira kwemakombiyuta ega. Asi chikonzero chake ndechokuti akagutsikana nyika yose yekudiwa kwekombiyuta yemusha.

Unyanzvi hwekugadzirisa hukama hunobatanidzwa nehutano. Ichokwadi, imwe nhanho inogona kuuya kana kukunda, kana kupedzisa zvakakwana. Havasi vanhu vose vanogona kuongorora nokunyatsoongorora mamiriro ezvinhu iye zvino kuitira kuti vaone zvakarurama nzira yekuita zvimwe.

Mumamiriro api maikwidziro ekutengeserana akaitwa

Chii chinoita kuti maitiro ekutengeserana ave nechimwe chinhu chave chapiwa kunyanya kutarisirwa? Somuenzaniso, muSoviet Union pakanga pasina chinhu chakadai zvachose.

Chinhu ndechokuti muSoviet Union pakanga pasina pfuma yega, zvinhu zvose zvaive zvakajairika uye zviri pachena. Zvose zvakagadziriswa munhu mumwechete - mutungamiriri wenyika, zvisikwa zvose uye pfungwa dzakabva kumusoro kusvika pasi, uye kwete zvakasiyana. Nokudaro, munyika dzakadai, umo simba rehurumende rinotonga uye kutengesa kutengesa, kushandiswa kwekambani hakugoni kukura.

Mamiriro ezvinhu akanaka ndiwo hurumende yakasununguka uye kukwikwidza kwakakwana.

Zvinhu zvekuita basa rezvemabhizimisi

Izvi zvinotevera zvikonzero zvekudzidzira basa:

- pfuma;

- Entrepreneurial mari.

Chinangwa chikuru chekuita basa rekuita zvekutengeserana kuri kuwana pfuma yekupedzisira. Kubva pane zvoupfumi hwemaonero, pfungwa iyi inofananidzwa semusiyano pakati pemari yakawanda uye mari yose. Kana hurumende isingabatsiri, maneja achatarisa nzira dzekuvandudza basa racho kana kazhinji dzichazofananidzwa zvakare.

Entrepreneurial income ndeye chikamu chebatsiro iyo munhu anogamuchira nokuda kwekodzero dzake dzebhizimisi. Izvi zvinoreva, pfungwa, njodzi, hutsva hutsva, sangano rebasa uye kubatana kwekugadzira.

Bhizimisi anogona kukanda pfuma mukati memiganhu yevana vake: kutenga zvigadzirwa zvitsva, kukudziridza teknolojia, kuongorora. Asi mari yaanowana inogona kuzvichengeta pachake nokuda kwezvaanoda.

Vechidiki Vashambadziri vokuRussia

Magazini Hopes & Fears yakagadzira huwandu hwevanhu vakabudirira vechidiki pasi pezera remakore makumi matatu avo, kuburikidza netarenda ravo, kushingaira uye hutsva, vakakwanisa kubudirira kubudirira kunoshamisa munguva yakaoma zvakadaro:

1. Maxim Nogotkov. Akatanga bhizinesi rake mumakore ake edzidzidzi, aive achibatanidzwa mune zvakawanda kutengesa terefoni nenhamba dzefoni. Mumakore ake makumi matatu nemakore makumi matatu ane "network" Svyaznoy.
2. Nzvimbo yechipiri inogoverwa naVa Pavel Durov naVyacheslav Mirilashvili pakusikwa kwevanhu vanoona nezve "social network" VKontake.
3. Andrei Romanenko. Mugore rokutanga ndakatengesa floppy disks nemitambo. Gare gare akatanga kupa cellophane zvikwama kune zvipfeko. Muna 2004, ndakasarudza kugadzira purogiramu yakasiyana-siyana yenharaunda munharaunda yeRussia, iyo inozivikanwa zvino pasi peQiwi brand.

Chii chaunofanira kuita?

Munguva yedu, zvakaoma kusimudza vanhu. Kana iwe ukatarisa vese vashandi vanobudirira vechidiki, zviri pachena kuti iyo inogona kuita nhaurirano neInternet. Izvinoitika zvitsva zvakabatana zvakanyanya neyiyi, uye ramangwana riri shure kwayo.

Uye avo vose vanoda kuita bhizimisi ravo pachavo, ndinoda kutanga kune zvose vanoda kushivirira, basa, simba uye kushivirira. Kuita bhizimusi rako pachako kunetseka kukuru, uye avo vasina kukanda mapfumo pasi, ivo, pasinei nezvinetso uye nguva dzose zvipingamupinyi, vanogona kusvika kumusoro, pasina mubvunzo vakawana kubudirira.